LQ Digital Adds New "AI Search Impact" Feature to LQ Vision

Marketers have been asking the same question for over a year: when someone finds your brand through ChatGPT, Perplexity, or another AI assistant, does it actually drive traffic to your site? The answer is yes and now LQ Vision can show you exactly how much.

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The new AI Search Impact feature connects directly to your site analytics to surface LLM-referred traffic in one place. No more piecing together referral sources manually or guessing which sessions came from AI-generated answers. The dashboard identifies sessions driven by large language models and breaks them down by source, so you can see which AI tools are actually sending people to your site.

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Four core reports make up the feature. Trended AI Search Session and Event metrics show how AI-referred activity is growing (or shifting) over time. Performance roll-ups give you a read on not just volume, but quality. And page-level reporting shows which pages on your site are drawing the most AI-referred traffic, with conversion data included.

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The search landscape is changing, and AI tools are becoming a real referral channel. The brands paying attention now will have a meaningful edge when the rest of the market catches up. AI Search Impact is available in LQ Vision, reach out to LQ Digital to get it today!